Waterloo Regional Police

Since 2023 I’ve shaped how Waterloo Regional Police shows up on video, from the look to the strategy to most of what gets made. That means studio and field photography, body-worn footage cut into reels, behind-the-scenes documentaries with officers and units, and stories of heroism when the call comes in.

In that time the service’s video has grown from a few million views a year to more than 30 million, and I now teach video strategy on its behalf at the Ontario Association of Chiefs of Police media course.